IC discovery for world-class university

This world-class educational institution is in the early stages of an ambitious programme of digital transformation. Aware that their communications channels (websites, intranets, email marketing and CRM) are both targets of transformation and enablers of broader transformation, they needed to develop an accelerated roadmap for communications transformation, and gain buy-in for this across a complex organisation, in order to unlock funding. 

We were tasked with running a discovery programme to both understand user and business needs for communications channels, and barriers to future delivery. We were asked to build a detailed business case and delivery plan that would enable change to be scaled across the collegiate university (which has extremely complex governance). 

Over six weeks we conducted user research, identified and assessed tens of competing systems, mapped the architecture and interviewed key stakeholders to understand needs for and barriers to change. 

Our detailed report set out a two year roadmap for delivery of new platforms, appropriate to the University’s needs, scale and complex structure, together with a robust, fully-costed business case for investment in technology and consultancy. 

Additionally, we ran workshops with internal teams to co-create a short term action plan, to ensure the foundations for an ambitious pace of change are in place and stakeholders bought in to the roadmap. 

The discovery and business case building work was successful in its multi-million bid for funding. We have since been engaged by the University again as a long-term partner supporting business change in the next phase of the programme